Mike Madison · Product & Engineering Leadership

Twenty-four years turning regulated, data-heavy domains into shipped product.

Product leadership from first hire to a hundred-million-dollar exit — across consent and privacy, governance and risk, field service, insurance restoration, and production finance. Four product organizations built from nothing.

2002 First software shipped for a paying client
2008 First product role
2016 First VP-level role
ProdXP is my product and engineering practice, run remotely from south Georgia. I take on client engagements, and I talk with companies hiring for product leadership. Both fully remote.
SOC 2 Type I
Attested as a one-person engineering organization
Prescient Assurance · Jul 2026
5 → 30+
Engineers, in six months
Westhill · 2022
$20M → $100M+
Valuation through PE acquisition
FieldEdge · Mar 2018
400+
Product organizations advised
Aha! · 2018–19

Run the organization. Build the product. Advise four hundred teams doing both.

Running the organization

VP and Head of Product roles with thirty-person teams, four-million-dollar budgets, and board-level capital approval. A Forrester Wave rated the strategy first in its category.

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Still building

Releap is my architecture, my Go, my Svelte, and my SOC 2 control environment. Every product I have built opens and runs.

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Four hundred product teams

Eighteen months at Aha! advising product organizations every week — how they really plan, prioritize, and argue, rather than how the case study tells it.

How that shows up →